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saas digital marketing
The B2B SaaS industry is a very competitive space, and is still expected to continue growing. However, it’s also no secret that the failure rate for SaaS companies is relatively high, and so proper marketing is highly essential for a B2B Saas business. In this guide, we will discuss the key areas to focus on...
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In a SaaS business environment, probably saying that your content is just as important as your software -your product- is not being over exaggerating. Content marketing is indeed a very important aspect of SaaS businesses. If we see all the major players from HubSpot to Marketo to Salesforce, among others, they all have one thing...
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